Inspiring customers to buy a product

Manipulating buying behavior from a customer can lead to short term gains , create a desire but can never create LOYAL customers.

Inspiring leaders who start with WHY and communicate clearly the meaning of the offering are able to command loyalty from their customers.

It is the CAUSE represented by the company , brand , product or person that commands LOYALTY.

If a customer thus feels INSPIRED to buy a product rather than being MANIPULATED , they will be able to verbalize the reasons why they think what they bought is better.

Adopted from Simon Sinek’s book Start With Why

Published by dipsviewpoints

Tech geek , gourmet , preacher and seeker of motivation

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: