Category: Marketing
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The biggest TRUTH about a PLAN
Adopted from the following great insight shared by Simon Sinek “Always plan for the fact that no plan ever goes according to plan”
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This is what Sales and Theater have in common
Adopted from the following great insight shared by Daniel Pink from the book To Sell is Human “Sales and theater have much in common. Both take guts. Salespeople pick up the phone and call strangers; actors walk onto the stage in front of them. Both invite rejection—for salespeople, slammed doors, ignored calls, and a pile…
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Our school education acts as a deterrent towards creating good SalesPeople , this is why
Adopted from the following great insight shared by Daniel Pink from the book To Sell is Human “In the new world of sales, being able to ask the right questions is more valuable than producing the right answers. Unfortunately, our schools often have the opposite emphasis. They teach us how to answer, but not how…
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Realizing that SELLING is SERVING
Adopted from the following great insight shared by Daniel Pink from the book To Sell is Human “This is what it means to serve: improving another’s life and, in turn, improving the world.”
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To UPSELL to someone , first UPSERVE
Adopted from the following great insight shared by Daniel Pink from the book To Sell is Human “Anytime you’re tempted to upsell someone else, stop what you’re doing and upserve instead.”
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This is the principle followed by GREAT LEADERS to build TRUST
Adopted from the following great insight shared by Simon Sinek “TRUST is built on telling the TRUTH , not telling what people want to hear”
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Fighting FOR something can bring out our best , this is why
Adopted from the following great insight shared by Simon Sinek “When we FIGHT AGAINST something we FOCUS on something we HATE. When we FIGHT FOR something we FOCUS on something we LOVE.”
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This is why FULFILLMENT is long lasting
Adopted from the following great insight shared by Simon Sinek from his book Together is Better “Whereas EXCITEMENT comes from ACHIEVEMENT, FULFILLMENT comes from the journey that takes us there.”
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A “20 Mile March” has these 7 characteristics
Adopted from the following great insight shared by Jim Collins from the book Great by Choice mentions the following 7 key characteristics of a steady 20 Mile March adopted by Great companies consistently during thick and thin times to remain afloat 1) Clear Performance Markers 2) Self imposed constraints 3) Specific to the enterprise 4)…
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These are the three components of 10X leadership
Adopted from the following great insight shared by Jim Collins from the book Great by Choice High performance 10X leadership comprises of the following three components: 1) Fanatic Discipline 2) Empirical Creativity 3) Productive Paranoia