RULE of THREE in STORYTELLING

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Significance of Rule of Three in Storytelling

In his best seller The Storyteller’s Secret, Carmine Gallo enlightens us on the importance of Rule of Three in Storytelling.

The ABCD of HOSPITALITY INDUSTRY

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Know about the ABCD of Hospitality Industry

In his best selling book, The Storyteller’s Secret, Carmine Gallo shares with wonderful insight highlighting the ABCD of the hospitality industry.

The quirk about people with UNINSPIRING ORIGINS?

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If you have an uninspiring origin this should motivate you

In his book The Storyteller’s Secret, Carmine Gallo shares this wonderful insight about how uninspiring origins give rise to world beaters.

The Storyteller’s Secret

THIS is when a STORY can make HEARTS SING.

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The Only way a Story can make Hearts Sing

The following insight inspired from Carmine Gallo’s book, The Storyteller’s Secret, highlights a presentation that makes our HEARTS SING.

Do you WANT to UNDERSTAND the SCIENCE of EFFECTIVE STORYTELLING?You have landed at the right place..

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The Storyteller’s Secret is the third book of Carmine Gallo that I have read after Presentation Secrets of Steve Jobs, Talk like TED.Like the first two, I have found this equally fascinating.

This book is a must read for those who are looking to overcome stage fright , public speaking as well as those who are into selling.

As is evident from this as well as his previous books, storytelling has always been an art not science and needs the storyteller to understanding the working of the human brain with precision.

The stories of great presentations , the preparation before the presentations , the effort made by the presenter in trying to influence the human brain goes a long way in conveying the message that for passing on a simple message in an easily understandable way needs lot of complex planning and preparation.

The following are the concepts related to engaging presentations, storytelling that deeply appealed to my senses. All these it must be said have deep rooted relationship with neuroscience and ability to understand the working of the human brain. Thus storytelling is still an art using scientific techniques leaving nothing to chance.

1. Neural coupling —– This is what happens when a message from a storyteller is able to engage the listener and his brain (emotional side of it) is tightly coupled with the idea presented by the storyteller. It is similar to resonance that happens when the natural frequency matches. Once a listener is neutrally coupled the job of the storyteller in conveying his message becomes a lot easier. As a result of neural coupling an emotionally charged event gets triggered in the brain that gives rise to excitement in the mind of a listener driving away boredom.

2. Heart sing —- This is a concept coined by Steve Jobs wherein the presenter or storyteller has to connect with the audience in such a way that would make the heart of the audience sing with the message conveyed by the presenter.

3. Mood contagion happens when the mood or magic created by the storyteller spreads like a disease amongst the audience and becomes contagious wherein the audience remains engaged with all eyes and ears enjoying the presentation.

4. Amygdala “Post It” notes – Amygdala is the region of the brain that releases dopamine, the chemical that gives us happiness. The message of the presenter when conveyed in a desirable manner gets registered as a “Post It” note in the brain region named Amygdala and causes the release of dopamine which makes the listener not only relate better but carry the message with him/her after the presentation.

Does the “POWERPOINT TEMPLATE to CHOOSE”, bother you more than anything else?Surely you are missing out on a trick..

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Adopted from the following great insight shared by Carmine Gallo

Plan in Analog — spend time in analog before jumping to digital

Do you want to GIVE your HEART OUT for your next presentation?This is where your FOCUS should be on..

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Adopted from the following great insight shared by Carmine Gallo

It’s just about being you and being cool with that. And I think when you’re authentic, you end up following your heart, and you put yourself in places and situations and conversations that you love and that you enjoy. You meet people that you like talking to. You go places you’ve dreamt about. And you end up following your heart and feeling very fulfilled.”

Are you having problem with your STORYTELLING?The BEST of the BEST stick to these THREE types..

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Adopted from the following great insight shared by Carmine Gallo

Inspiring communicators and the best TED presenters stick to one of three types of stories. The first are personal stories that relate directly to the theme of the conversation or presentation; second are stories about other people who have learned a lesson the audience can relate to; third are stories involving the success or failure of products or brands.”

Are you LOSING SLEEP in trying to challenge the STATUS QUO?Don’t lose hope,happens to the BEST of LEADERS..

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Adopted from the following great insight shared by Carmine Gallo

Leaders are fascinated by the future. You are a leader if, and only if, you are restless for change, impatient for progress, and deeply dissatisfied with the status quo.

Are you STRUGGLING to ENGAGE your AUDIENCE with your PRESENTATIONS?This is the TIP you are looking for..

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Adopted from the following great insight shared by Carmine Gallo

It takes courage to reduce the number of the slides in a presentation. It takes courage to speak for 18 minutes instead of rambling on for much longer. Leonardo da Vinci once said, “Simplicity is the ultimate sophistication.”