Right from the caveman times till now the essence of storytelling has still remained the same. Tools may have changed by storytelling has not which proves why it is a human trait.
The post has been inspired from Carmine Gallo’s book The Storyteller’s Secret.
The following great presentation insight has been adopted from Carmine Gallo’s book Talk Like Ted
“It takes courage to reduce the number of the slides in a presentation. It takes courage to speak for 18 minutes instead of rambling on for much longer. Leonardo da Vinci once said, “Simplicity is the ultimate sophistication.””
The following self help and motivational insight has been adopted from the great advise of Carmine Gallo
“Clutter forces the brain to consume energy. Create uncluttered environments instead. “
The following self help and motivational insight has been adopted from Carmine Gallo’s book Talk Like TED
“It takes courage to reduce the number of the slides in a presentation. It takes courage to speak for 18 minutes instead of rambling on for much longer. Leonardo da Vinci once said, “Simplicity is the ultimate sophistication.”
The following self help and motivational insight has been adopted from Carmine Gallo’s book Talk Like TED
“Inspiring communicators and the best TED presenters stick to one of three types of stories. The first are personal stories that relate directly to the theme of the conversation or presentation; second are stories about other people who have learned a lesson the audience can relate to; third are stories involving the success or failure of products or brands.”
The Storyteller’s Secret is the third book of Carmine Gallo that I have read after Presentation Secrets of Steve Jobs, Talk like TED.Like the first two, I have found this equally fascinating.
This book is a must read for those who are looking to overcome stage fright , public speaking as well as those who are into selling.
As is evident from this as well as his previous books, storytelling has always been an art not science and needs the storyteller to understanding the working of the human brain with precision.
The stories of great presentations , the preparation before the presentations , the effort made by the presenter in trying to influence the human brain goes a long way in conveying the message that for passing on a simple message in an easily understandable way needs lot of complex planning and preparation.
The following are the concepts related to engaging presentations, storytelling that deeply appealed to my senses. All these it must be said have deep rooted relationship with neuroscience and ability to understand the working of the human brain. Thus storytelling is still an art using scientific techniques leaving nothing to chance.
1. Neural coupling —– This is what happens when a message from a storyteller is able to engage the listener and his brain (emotional side of it) is tightly coupled with the idea presented by the storyteller. It is similar to resonance that happens when the natural frequency matches. Once a listener is neutrally coupled the job of the storyteller in conveying his message becomes a lot easier. As a result of neural coupling an emotionally charged event gets triggered in the brain that gives rise to excitement in the mind of a listener driving away boredom.
2. Heart sing —- This is a concept coined by Steve Jobs wherein the presenter or storyteller has to connect with the audience in such a way that would make the heart of the audience sing with the message conveyed by the presenter.
3. Mood contagion happens when the mood or magic created by the storyteller spreads like a disease amongst the audience and becomes contagious wherein the audience remains engaged with all eyes and ears enjoying the presentation.
4. Amygdala “Post It” notes – Amygdala is the region of the brain that releases dopamine, the chemical that gives us happiness. The message of the presenter when conveyed in a desirable manner gets registered as a “Post It” note in the brain region named Amygdala and causes the release of dopamine which makes the listener not only relate better but carry the message with him/her after the presentation.
Adopted from the following great insight shared by Carmine Gallo
“Plan in Analog — spend time in analog before jumping to digital”
Adopted from the following great insight shared by Carmine Gallo
“It’s just about being you and being cool with that. And I think when you’re authentic, you end up following your heart, and you put yourself in places and situations and conversations that you love and that you enjoy. You meet people that you like talking to. You go places you’ve dreamt about. And you end up following your heart and feeling very fulfilled.”
Adopted from the following great insight shared by Carmine Gallo
“It takes courage to reduce the number of the slides in a presentation. It takes courage to speak for 18 minutes instead of rambling on for much longer. Leonardo da Vinci once said, “Simplicity is the ultimate sophistication.”
Adopted from the following great insight shared by Carmine Gallo
“Inspiring communicators and the best TED presenters stick to one of three types of stories. The first are personal stories that relate directly to the theme of the conversation or presentation; second are stories about other people who have learned a lesson the audience can relate to; third are stories involving the success or failure of products or brands.”
