Adopted from the following great insight shared by Jim Collins from the book Great by Choice “The idea that leading in a “fast world” always requires “fast decisions” and “fast action”—and that we should embrace an overall ethos of “Fast! Fast! Fast!”—is a good way to get killed. 10X leaders figure out when to goContinue reading “This is how balanced 10X leaders are , in a fast paced world”
Category Archives: Marketing
This is what the conqueror of South Pole said about VICTORY
Adopted from the following great insight shared by Jim Collins from the book Great by Choice “Victory awaits him who has everything in order—luck people call it. Defeat is certain for him who has neglected to take the necessary precautions in time; this is called bad luck.” —Roald Amundsen, The South Pole”
This illustrates importance of the “20 Mile March” for consistent performers
Adopted from the following great insight shared by Jim Collins from the book Great by Choice “If you want to achieve consistent performance, you need both parts of a 20 Mile March: a lower bound and an upper bound, a hurdle that you jump over and a ceiling that you will not rise above, theContinue reading “This illustrates importance of the “20 Mile March” for consistent performers”
Wondering How to “multiply your Creativity”?This will help
Adopted from the following great insight shared by Jim Collins from the book Great by Choice “When you marry operating excellence with innovation, you multiply the value of your creativity.”
These are NOT the kinds of schools we should send our kids to
Adopted from the following great insight shared by Seth Godin from his book Linchpin “We train the factory workers of tomorrow. Our graduates are very good at following instructions”
There was never a need of a LINHPIN in the industrial era , this is why
Adopted from the following great insight shared by Seth Godin from his book All Marketers Are Liars “In a factory, doing a job that’s not yours is dangerous. Now, if you’re a linchpin, doing a job that’s not getting done is essential.”
Lot of effective solutions fail to get implemented , this is why
Adopted from the following great insight shared by Seth Godin from his book All Marketers Are Liars “The reason so many effective solutions take forever to get implemented is that the fear of change is greater than the cost of sticking with what you’ve got. In other words, people wait until they have a heartContinue reading “Lot of effective solutions fail to get implemented , this is why”
A key insight that can illuminate modern day marketers
Adopted from the following great insight shared by Seth Godin from his book All Marketers Are Liars “In 2003 pharmaceutical companies spent more on marketing and sales than they did on research and development. When it comes time to invest, it’s pretty clear that spreading the ideas behind the medicine is more important than inventingContinue reading “A key insight that can illuminate modern day marketers”
Service recovery is a hard task for a marketer , this is why
Adopted from the following great insight shared by Seth Godin from his book All Marketers Are Liars “When we recognize the fraud for what it is, we feel incredibly stupid. Something more than our bank accounts is damaged—our egos are damaged. As a result, it’s almost impossible for the marketer to regain our trust.”
Human brain’s interpretation of verbal instructions ,this highlights the limitation
Adopted from the following great insight shared by Malcolm Gladwell from the book blink “We learn by example and by direct experience because there are real limits to the adequacy of verbal instruction.”
