Research and science have found that for effective communication to happen the speaker and listener brains need to be undergo neural coupling. This neural entrainment needs to be happen following the MATCHING PRINCIPLE.
When we engage in a conversation, our brain applies a unique mechanism to gauge emotional contagion. The degree of emotional contagion in turn decides the effectiveness of the communication.
This wonderful insight finds a mention in Charles Duhigg’s book Supercommunicators.
The role of neural entrainment in effective communication has been proven by research. This is what ensures that the speaker and listener are on the same wavelength and are aligned.
The need of Neural Entrainment in effective communication
Unless the speaker and audience exhibit neural alignment effective communication cannot happen. The science of neural alignment and its need in effective communication has been highlighted below. This proves beyond doubt the role of neural entrainment.
This is inspired from Charles Duhigg’s book Supercommunicators.
Know more about Charles Duhigg
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How do deep questions lead to emotional contagion?
Read this blog post to know more on how deep questions lead to emotional contagion.
The below wonderful insight has been adopted from Charles Duhigg’s book Supercommunicators. This book is a true masterclass in communicator and illuminates us on most needed skills to be a great communicator.
One such very important skill is the ability to ask deep questions.
“Deep questions are particularly good at creating intimacy because they ask people to describe their beliefs, values, feelings, and experiences in ways that can reveal something vulnerable. And vulnerability sparks emotional contagion, which makes us more aligned.”
Inspired from Charles Duhigg’s book Supercommunicators.
Let this insight help you connect better.
More from Supercommunicators
Read this wonderful insight inspired from the same book.
Understanding Neural Coupling & its role in Storytelling
In his best selling book The Storyteller’s Secret, Carmine Gallo enlightens us on the concept of neural coupling and its immense role in effective storytelling.