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Category: Entrepreneurial

  • Some key takeaways from Predictably Irrational

    Dan Ariely’s Predictably Irrational is a true masterclass and shown below are some of the key takeaways from Predictably Irrational.

    1. Decoy effect – Introducing a –VE of something , as a decoy , can influence choice/human behavior  when that something is pitched against some other option.
    2. Anchor effect – First impression is always the best impression , and can influence all our decisions relative to that impression.
    3. Gravitational pull of FREE – We agree with it or not , all humans have a natural inclination towards something offered for FREE even though that product/service being offered is not something that we desire.
  • “Schmoozing” for entrepreneurs

    The term “schmoozing” is related to forming more social connections and contacts so important for entrepreneurs of start ups.

    In his book “Art of The Start” Guy Kawasaki makes a mention of “schmoozing”  and the need of it wherein :

    The most important thing is NOT WHAT WE KNOW OR WHOM WE KNOW , IT IS WHO KNOWS YOU.

  • “Answer the SMALL man” – Art of pitching

    “Art of the Start” by Guy Kawasaki mentions some very important points on “pitching” for entrepreneurs.

    One such concept is “Answer the Little Man”.

    When you are trying to make a point , be it in a presentation to a venture capitalist or to an audience , always imagine a SMALL MAN sitting on your shoulder and asking the question ” SO WHAT “ after every point is made.

    This way we would make more relevant & easily understandable comments.

  • Kinds of people whom we recruit – “Art of Start” by Guy Kawasaki

    The following are two kinds of people we end up recruiting –

    1. Ones those who do NOT have any MAJOR WEAKNESSES – NEITHER do they have any MAJOR STRENGTHS
    2. Ones those who HAVE MAJOR STRENGTHS – THEY MAY HAVE MAJOR WEAKNESSES as well.
  • Art of “pitching” for entrepreneurs – Key takeaway from Guy Kawasaki’s “Art of the Start”

    10/20/30 rule of pitching:

    10 – 10 slider presentation

    20 – 20 minutes of presentation

    30 – 30 Font text in slides for ease of readability

  • Welcome post for motivation preachers and seekers

    Welcome post for motivation preachers and seekers

    By means of this first post would like to mention that this blog site is for preachers and seekers of motivation.In the hustle and bustle of our daily lives each one of us look forward for that shot of motivation and inspiration to re-energize ourselves in order to carry on our daily chores. With lessons learnt from numerous self help and motivational best sellers let us prepare ourselves to embark on the journey towards fulfillment.