The science behind pictures speaking a thousand words
Neuroscience has explained why Pictures are more powerful than words. The reason why pictures speak thousand words has been highlighted by Carmine Gallo in his best seller.

Neuroscience has explained why Pictures are more powerful than words. The reason why pictures speak thousand words has been highlighted by Carmine Gallo in his best seller.


Sir Richard Branson suffered from dyslexia but little do everyone know how he used dyslexia to his advantage and became an iconic legend.
Carmine Gallo illuminates us on this very interesting story about the legend himself which should serve as an inspiration to many.


Yet another fabulous insight provided by Carmine Gallo in his best selling book The Storyteller’s Secret, illuminates us on the quirk of seven digit USA phone numbers.
Since human memory has a limitation in terms of processing of information at a time, phone numbers are of 7 digits.
Human brain can remember 3 to 7 digits at a time and hence making phone numbers beyond 7 digits will pose challenges in memorizing the same.
The insight below mentions this reason in details

For another such interesting insight please read this post:
https://viewpointsunplugged.com/how-does-pixar-storytelling-guideline-look-like/
To know more about the author please visit this link:

The pitch on Tesla Powerwall provided by Elon Musk is a classic example of creative storytelling by bringing in a Hero-Villain perspective in storytelling.
Carmine Gallo highlights this aspect in his book The Storyteller’s Secret.


If you are a motivational speaker or into presentation it’s imperative to run your speech by the Flesch Kincaid grade level test to gauge how easy it would be for your audience to grasp the content.
Carmine Gallo brings out this interesting aspect in his best seller named The Storyteller’s Secret.


In his best selling book The Storyteller’s Secret, Carmine Gallo highlights the three components which are part of all inspiring stories.
While great storytellers leverage the principle of three for great storytelling, great stories have 3 components as well.
As mentioned in this insight from Carmine Galo, it is critical to have a HERO, VILLAIN and a STRUGGLE as part of any compelling story.

For another such insightful post from the same book The Storytellers Secret please visit:
https://viewpointsunplugged.com/why-should-you-pick-a-worthy-adversary/
To know more about the author Carmine Gallo and his work please visit:

In his best seller The Storyteller’s Secret, Carmine Gallo enlightens us on the importance of Rule of Three in Storytelling.
This is a principle adopted by all iconic storytellers for conveying their messages very crisply to the target audience.
Steve Job’s iPhone presentation is a classic example wherein he uses this principle to deliver one of the greatest presentations of all time.
The importance of this rule in storytelling has been highlighted in the below insight

Carmine Gallo’s book is indeed a masterclass in great storytelling. Please find below another such wonderful insight from the book:
https://viewpointsunplugged.com/inspirational-storytelling-its-pre-requisites/
To know more about the author and his great work please visit:

There is a reason why great storytellers violate expectations. The exact reason has been explained by Carmine Gallo in his best selling book The Storyteller’s Secret.


In his book The Storyteller’s Secret, Carmine Gallo mentions the role of humor in effective storytelling


In his best selling book, The Storyteller’s Secret, Carmine Gallo shares with wonderful insight highlighting the ABCD of the hospitality industry.
