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  • Playing “Infinite Games” in business

    Simon Sinek’s youtube videos on Infinite Games being played in business , have the following key takeaways.

    Businesses who prefer playing infinite games:

    1. Know that they need to make a better version of themselves by the day.This is the reason they do not compare themselves with others
    2. Are not obsessed with beating the competition , they are obsessed with trying to make themselves and their products each and every day they operate.
    3. Their goals are not short term oriented , they go long and choose long term gains over short term quick fixes.
    4. Are rational in realizing that their products and strategies are bound to be unsuccessful at times , they just take these in their stride and move on.
  • Fish Philosophy workplace lessons – 4 key tenets

    The following 4 key tenets as mentioned in the Fish philosophy are absolutely vital in our modern day workplaces.

    1. Play – Think work as play to get rid of boredom in order to make work enjoyable
    2. Choose Your Attitude – Without bothering about extraneous situations , circumstances , caustic people around , choose your own attitude and make work enjoyable by choosing a positive attitude.
    3. Be Present – Enjoy the present moment without cribbing about the past and future which are not in our control.
    4. Make it their day – Even though we may be having a rough time at work , there may be a lot of people in our workplaces who may need our help and affection.By helping them and relating to them we can make their day without being selfish enough to just think about our gains.
  • Authentic storytelling to create purple cows

    All Marketers are Liars By Seth Godin relates the concept of authentic storytelling to creating purple cows(something remarkable).The central idea that resonated with me , in terms of modern day marketing , is as follows:

    Authentic storytelling by creating frames understanding the worldview of a consumer , would resonate with the consumer, make him tell a bigger lie to himself supporting his own worldview. The best case is when the consumer is willing to spread this lie to more and more of his friends and acquaintances , with passion.

    This would thus make the idea spread.Fibs as against frauds can be used to support the story being told to the consumer.

  • “All Marketers Are Liars” – Book by Seth Godin – 3 key takeaways

    3 key takeaways are –

    1. Now marketing is no longer advertising as it used to be in the era when television ads were dominating.Now marketing is storytelling and production is no longer the distinguishing factor.
    2. A great marketer , in the modern era , tells an authentic story considering the worldview that the consumer believes in.This enables the consumer to tell a lie to himself considering the worldview he believes in.In due course of time the course of time the consumer spreads this lie with passion with other fellow consumers.
    3. Storytelling is based on an understanding of the human brain.The human brain is very adept at making snap decisions putting aside facts.The brain craves for something that is new , tries to understand the causation of events and predicts results.
  • What is Oxytocin ?? – why do we need to know??

    Oxytocin is the fulfillment related chemical that flows through our veins.

    Oxytocin flows when we get fulfillment by doing something selflessly.

    Oxytocin can help increase immunity and fights stress

    The flow of oxytocin cannot be tricked and true fulfillment needs to happen for this to flow.

  • Steve Jobs great quotes – Number 40

    “Don’t let the noise of other’s’ opinions drown out your own inner voice.” –Steve Jobs

  • Steve Jobs great quotes – Number 39

    “The greatest thing is when you do put your heart and soul into something over an extended period of time, and it is worth it.” – Steve Jobs

  • Steve Jobs great quotes – Number 38

    “The only way to do great work is to love what you do.” – Steve Jobs

  • Steve Jobs great quotes – Number 37

    “When you first start off trying to solve a problem, the first solutions you come up with are very complex, and most people stop there. But if you keep going, and live with the problem and peel more layers of the onion off, you can oftentimes arrive at some very elegant and simple solutions. Most people just don’t put in the time or energy to get there. We believe that customers are smart, and want objects which are well thought through.” – Steve Jobs

  • Steve Jobs great quotes – 36

    Technology is nothing. What’s important is that you have a faith in people, that they’re basically good and smart, and if you give them tools, they’ll do wonderful things with them. – Steve Jobs

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