Why put Purpose over Pleasure?
The merits of purpose over pleasure become evident when you care about a fulfilling life. To build a body of loyal subscribers I believe in making the subscribers realize a purpose in their lives to make their lives more meaningful.
In her book Grit, the author Angela Duckworth talks at length how purpose over pleasure is a central theme in lives of gritty people. Purpose is always for the long term and pleasure can only work in the short term.
Thus once you are able to show a purpose in their lives to your subscribers loyalty would be taken care since all of us strive for fulfilling lives built on purpose.
Read this wonderful post on the need of a WHY in our lives. https://viewpointsunplugged.com/make-your-life-meaningful/