Tag: Predictably Irrational by Dan Ariely

  • What makes Starbucks a Unique brand?

    What makes Starbucks a Unique brand?

    Starbucks is a unique brand for this reason Have you ever wondered what makes Starbucks a unique brand, read this insight to know more on the reason.

  • Our Brain’s Reaction to Integrity

    Our Brain’s Reaction to Integrity

    Brain Loves Integrity Explore our brain’s reaction when we exhibit integrity via the following insight inspired from Predictably Irrational. Our brain loves the exhibition of integrity and hence this insight should inspire us to show integrity at all times.

  • Why a SELLER values PROPERTY more than BUYER?

    Why a SELLER values PROPERTY more than BUYER?

    Explore the Irrationality around Seller’s Valuation of Property To understand the irrationality and understand the reason why a seller values own property more than the buyer, read this insight inspired from Predictably Irrational. To read more insights from Predictably Irrational please visit the following link: https://viewpointsunplugged.com/?s=predictably+irrational

  • Irrationality around Keeping all Options Open

    Do you like to keep all options open? Human irrationality around the tendency of keeping all options open is indeed illuminating. This quirk has been illustrated via the following insight from Predictably Irrational.

  • Irrationality around Sensitivity to Price Changes

    Irrationality around Sensitivity to Price Changes

    Sensitivity to price changes and our irrationality Human beings exhibit irrationality around sensitivity to price changes. This is a quirk of our brain wherein the rational brain stops stops functioning and irrationality takes over. This insight illuminates us on this irrationality.

  • Why Study BOTH the Hot and Cold States of Mind?

    Why Study BOTH the Hot and Cold States of Mind?

    Hot and Cold states of Mind It is imperative to understand that every human being has both the Hot and Cold states of mind. The Hot State is when the limbic brain triggers and can make us go crazy. Hence the need to study both the hot and cold states of mind. This insight inspired…

  • Two Reasons why Placebo works

    Two Reasons why Placebo works

    Reasons behind the working of a placebo There are two reasons why placebo works. This has been wonderfully explained by Dan Ariely in his book Predictably Irrational. This insights captures the two reasons.

  • Irrationality around Lower Quality due to Discounted Prices

    Irrationality around Lower Quality due to Discounted Prices

    Do you think discounted prices means lower quality? The irrationality around experiencing lower quality due to discounted prices has been captured in this insight, inspired from Predictably Irrational.

  • The SCIENCE behind WORKING of a PLACEBO

    The SCIENCE behind WORKING of a PLACEBO

    Why does a Placebo work? The science behind the working of a placebo has been wonderfully illustrated by Dan Ariely in his book Predictably Irrational. The insight inspired from this book has been mentioned below

  • Why NOT apply MARKET NORMS to SOCIAL EXCHANGES?

    Why NOT apply MARKET NORMS to SOCIAL EXCHANGES?

    Market Norms in Social Exchanges cause Irreparable damage We should refrain from applying market norms to social exchanges since they can lead to irreparable damage.Dan Ariely illustrates this in a very crisp manner in his book Predictably Irrational that shows why not to apply market norms to social exchanges. Illustrated below is the reason why…