The goal of the factory era was to have maximum number of Perfectly Replaceable Laborers (PERL).
The importance of PERL in the factory era can be understood from the following insight.
This insight has been inspired from Seth Godin’s book Linchpin.
Tag: seth godin insights
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The Science behind Giving Up Early
As humans we are more often that not happy to settle for average. The science behind giving up early and not aiming for the stars has been outlined in this blogpost.
This insight has been inspired from Seth Godin’s book Linchpin and becomes the differentiating aspect between ordinary and Linchpin.
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What is the RULE of ORDINARY PEOPLE?
In the book E-Myth Revisited by Michael Gerber, the rule of ordinary people has been defined.
As mentioned by Seth Godin in Linchpin, this rule very aptly explains how factory model is now irrelevant.
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Top Three Traits of a Linchpin
The book I am currently reading is Seth Godin’s Linchpin. This book is a wonderful book that highlights how Linchpins are indispensable and that they are made not born. The top three traits of a linchpin are as follows:
- Masters the limbic brain(devil) and lets their rational brain take charge of the fear , stress of the limbic brain when it comes to taking risks in order to create insanely different things to achieve fulfillment.
- Challenges the status quo
- In the modern age where factory model has become irrelevant , has the guts to take risks to avoid sheep-walking.
Wonderful read and a must read for those who want to be indispensable.
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How AUTHENTIC STORIES result in WIN WIN?
The reason authentic stories result in win win has been highlighted in the below mentioned insight.
This insight has been inspired from Seth Godin’s All Marketers are Liars.
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Construct of a DREAM SCHOOL
My favorite subject at school was Drawing. The construct of a dream school consists of a place wherein students are encouraged to do THREE things:
- Encourage students to ask the RIGHT QUESTIONS
- Encourage role plays that prepare students as future LEADERS
- Support students in solving CREATIVE and DIFFICULT problems even if they were to FAIL.
My Drawing class teacher nurtured such an environment.
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FIBS versus FRAUDS in MARKETING
Fibs versus Frauds in marketing determines which story wins over a consumer and which one falls flat.
Authentic storytelling is key to marketing a product and this insight typifies the same.
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The DIP CURVE and its significance
The Journey towards mastery
The Dip curve is a concept highlighted by Seth Godin in his best selling book. This is indeed a fascinating book and whatever I have learnt from this book I would like to enlighten you to help you take a step towards mastery.
Significance of Dip Curve
In his best selling book, Seth Godin has mentioned about this curve and hence the journey towards attainment of mastery. Like our life has ups and downs, the journey towards Mastery is filled with pitfalls. He who gets out of the DIP by showing the right amount of resilience, wins in life. Hence I find this concept not only realistic but very inspirational as well.
Highlighted below is the essence of the DIP CURVE and the various stages involved. The key point is the DIP wherein resilience, mental strength and will power is going to help you cross the chasm and eventually attain mastery
For another such insightful from Seth Godin, please visit:
https://viewpointsunplugged.com/what-does-woodpeckers-obsession-teach-us/
The book Dip by Seth Godin is a true masterclass. I would encourage all of you to grab a copy and be enlightened.
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The Power of Authentic Stories
The Power of Authentic stories that marketers tell consumers can be understood from the below insight.
This insight has been inspired from All Marketers are Liars.
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The Four Step Response of Consumer Brain towards Marketing
The Four Step Response of Consumer Brain towards Marketing has been highlighted in this blog post.
The same has been inspired from Seth Godin’s book All Marketers are Liars.
