Tag: Simon Sinek

What is the BIGGEST LESSON the WRIGHT BROTHERS taught the ENTIRE WORLD?

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Adopted from the following great insight shared by Simon Sinek from his book Start With Why

Wright Brothers as we all know invented the first airplane.

But if we look book at history we can find that Samuel Langley was more equipped than the Wright Brothers , yet could not achieve what the Wright Brothers did.

Langley had a passion for aeronautics and knew WHAT he needed to do.He did not have a CAUSE to champion and more than anything else fame , earning money was his driving motivation.There was no clear sense of WHY.

Contrast this with the Wright Brothers , they clearly knew WHY it was important to build the plane.Not a single person working with the Wright Brothers had college education.

They imagined the benefits to everyone else if they were successful , they had the clear sense of WHY.Rest as they say is history.

Are you having TROUBLE trying to ARTICULATE your ORGANIZATION’S VISION and MISSION statements?This would HUGELY HELP..

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Adopted from the following great insight shared by Simon Sinek from his book Start With Why

The VISION Statement is the PUBLIC statement of the founder’s intent , WHY the company exists.

It is like the VISION of the future which does not exist now.

The MISSION statement is the description of the route or guiding principles , HOW the company intends to create the future.

In all iconic organizations be it Apple , SouthWest Airlines , CostCo there is a clear difference between these two statements on the basis of WHY and HOW respectively.

Are you BLINDLY trying to COPY a BUSINESS MODEL?Learn from this CASE STUDY about PITFALLS..

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Adopted from the following great insight shared by Simon Sinek from his book Start With Why

United had TED ,Delta launched SONG but both failed , WHY?

In order to compete with the iconic brand SouthWest Airlines in the economy airline segment , United launced TED while Delta Airlines launched SONG.

Both these brands failed.It is not because of WHAT they did it is because noone was convinced WHY the brands existed in the first place.

SouthWest on the other because of their very clear and crisp messaging and communication of their WHY was able to have loyal customers unlike Delta and United.

Without a clear sense of WHY in their messaging the customers had to judge TED and SONG solely on price or convenience.

This the major reason both the brands failed.

WHY are CHARISMATIC LEADERS able to COMMAND CUSTOMER LOYALTY?

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Adopted from the following great insight shared by Simon Sinek

We are all drawn to charismatic great leaders and organizations who are good at communicating what they believe.

Their ability to make us feel we belong , feel safe and not alone is part of what gives them the ability to inspire us.

These are leaders who have the ability to draw us close to them in order to command our loyalty.

This results in us feeling a strong sense of BOND with these leaders and organizations.

Do you WANT to KNOW the DNA of HIGH PERFORMANCE TEAMS?This is it..

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The book “Together is Better” by Simon Sinek tells us that human beings by nature love to socialize and try to find like minded individuals “who believe in what they believe”. This has been true right from the caveman times.

When like minded people form part of same teams , trust emerges , the synergistic benefits get realized , fulfillment happens and astonishing results follow.

We see numerous such examples in our workplaces as well wherein trusting teams produce much better results and are much more motivated than teams filled with cynicism and distrust.

The following amazing quote of Simon Sinek summarizes high performance teams , the need of every workplace.

“A team is not a group of people who work together. A team is a group of people who trust each other.”

Aren’t GREAT LEADERS, “STUBBORN” as well as “OPEN MINDED”? This explains the PARADOX..

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Adopted from the following great insight shared by Simon Sinek

“One of the best paradoxes of leadership is a leader’s need to be both stubborn and open-minded. A leader must insist on sticking to the vision and stay on course to the destination. But he must be open-minded during the process.”

As a LEADER if you REALISE this RESPONSIBILITY, RESULTS will FOLLOW..What is it?

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Adopted from the following great insight shared by Simon Sinek

“The responsibility of leadership is not to come up with all the ideas. The responsibility of leadership is to create an environment in which great ideas can thrive.”

Are you a WEAK or a STRONG LEADER?This insight will make you AWARE..

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Adopted from the following great insight shared by Simon Sinek

“Weak leaders want their people to do as they say. Strong Leaders want their people to do as they think.”

What does is TAKE to be a TRUE CHAMPION?Get the MINDSET RIGHT..

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Adopted from the following great insight shared by Simon Sinek

“Champions are not the ones who always win races – champions are the ones who get out there and try. And try harder the next time. And even harder the next time. ‘Champion’ is a state of mind. They are devoted. They compete to best themselves as much if not more than they compete to best others. Champions are not just athletes.”