Pile On Motivation

Join 21K other subscribers

Category: Leadership

  • What is Habit Zone?

    What is Habit Zone?

    Habit Zone to gauge Habit Forming Potential

    If you are looking to build a habit forming product to enhance customer engagement, understanding the habit zone is important to gauge the habit forming potential.

    To know more details about this concept and the parameters that lead to moving a product to the zone, read this blogpost.

    As you can see from this insight, two important parameters are perceived utility and frequency to help us understand the Habit Zone.

    Hooked by Nir Eyal illuminates us on many such interesting concepts that drive habit formation. These go a long way towards design of great products.

    To read another similar insight from the book Hooked, please read below:

    https://viewpointsunplugged.com/variable-awards-lead-to-addiction-how/

    To know more about Nir Eyal and his work please visit this link:

    https://en.wikipedia.org/wiki/Nir_Eyal

  • Habits are Key to Customer Lifetime Value. How?

    Habits are Key to Customer Lifetime Value. How?

    Habits drive customer engagement. Habits drive repeat behavior. To understand how habits are key to increased customer lifetime value (CLTV) read this insightful post.

    This post highlights why successful product companies drive customer engagement through habit forming behavior.

  • HUMAN IRRATIONALITY and QWERTY’s relevance.

    HUMAN IRRATIONALITY and QWERTY’s relevance.

    Though QWERTY keyboard in our phones and laptops come with inherent challenges, yet human irrationality has ensured QWERTY’s relevance even to this day.

    To know WHY read this insight inspired from HOOKED.

    To read more insightful posts from HOOKED, please read these blogs.

    https://viewpointsunplugged.com/?s=hooked

  • Dream Fulfilling Job. How is it like?

    Dream Fulfilling Job. How is it like?

    Bloganuary writing prompt
    What’s your dream job?
    View all responses

    In my view a DREAM FULFILLING JOB is one wherein one should return home fulfilled and can’t wait for the sun to rise to report to work, the next day.

    Work occupies a huge part of our life and hence we should do a job we love.

    For us to love our job, work should be like play. This can only happen when we are doing a job that suits our passion.

    I love this quote of Simon Sinek which echoes my sentiment about a fulfilling job.

    “Returning from work feeling inspired, safe, fulfilled and grateful is a natural human right to which we are all entitled and not a modern luxury that only a few lucky ones are able to find.”

    Read some very insightful blogs around the topic of fulfilling work.

    How to create a WORK CULTURE to enable FLOW?

    What is the CAREER CAPITAL theory of GREAT WORK?

    THIS is the WORK that leads to FLOW
  • Variable Awards lead to Addiction. How?

    Variable Awards lead to Addiction. How?

    To understand the science as to how Variable Awards lead to Addiction, read this blog post.

    In his book Hooked, the author Nir Eyal mentions how variable awards leads to addiction.

    This cue is utilized by all popular social media channels e.g. Facebook, Instagram as well as slot machines in casinos.

    The human brain craves for rewards and when the variability is more, the craving is more.

    When used intelligently and ethically in a product, it can lead to habit forming behavior and high customer engagement.

  • Great Leadership is like PARENTING. How?

    Great Leadership is like PARENTING. How?

    Bloganuary writing prompt
    What makes a good leader?
    View all responses

    A good leader and hence great leadership needs empathy and true courage. Leadership is in many ways similar to parenting.

    As Simon Sinek says:

    “The joy of parenting comes from seeing our children do things that delight us. Similarly the joy of leadership comes from seeing someone in our team do more than they thought they were capable of. “

    Read these very insightful blogs that capture true essence of great leadership based on lessons learnt from Simon Sinek.

    A masterclass on GREAT LEADERSHIP..
    Why prioritizing PEOPLE pay DIVIDENDS for GREAT LEADERS?
    Do you consider yourself a COURAGEOUS LEADER?

    And finally I end with another great of Simon Sinek:

    “Leadership is not about being in charge, it’s about taking care of those in your charge”

  • Viral Cycle Time versus Viral Growth

    Viral Cycle Time versus Viral Growth

    To understand the MORE is MORE principle and especially how viral cycle time is related to viral growth, read this insight.

    This insight tells how increase in viral cycle time can lead to viral growth in customer engagement.

  • Hooked Model for Customer Engagement. What is it?

    Hooked Model for Customer Engagement. What is it?

    To understand the nuances of the Hooked Model to drive your customer engagement, read this blog post.

    The Hooked Model is an intriguing framework that finds a mention in Nir Eyal’s book Hooked.

    When the steps are followed diligently, it leads to increased customer engagement and paves the way for habit forming products.

    Read this book to unleash all wonderful insights related to this model.

  • ONLY THREE OPTIONS to deal with a DEMANDING SITUATION

    ONLY THREE OPTIONS to deal with a DEMANDING SITUATION

    As mentioned in the book The Power of Now, there are ONLY these THREE OPTIONS to deal with a DEMANDING SITUATION.

  • If not NOW then WHEN?

    If not NOW then WHEN?

    If you are still not focusing on the NOW then WHEN will you focus? This post emphasizes the virtue of focusing on the present rather than being obsessed with the past or future.

    To focus on the NOW is the ONLY opportunity we have.

    Neither can we control the PAST not the FUTURE.

    Hence the most rational behavior is junk the worry habit and think about the NOW.

    Inspired from the book The Power of Now, this should inspire you to focus on the PRESENT.