Join 21K other subscribers

Category: Marketing

  • Is there any other way to influence human behaviour?

    The following self help and motivational insight has been adopted from Simon Sinek’s book Start With Why

    There are only two ways to influence human behavior: you can manipulate it or you can inspire it.”

  • Each one of us has the power of SNAP JUDGEMENT , isn’t it?

    The following great insight has been adopted from Malcolm Gladwell’s book Blink

    Next time you meet a doctor, and you sit down in his office and he starts to talk, if you have the sense that he isn’t listening to you, that he’s talking down to you, and that he isn’t treating you with respect, listen to that feeling. You have thin-sliced him and found him wanting.”

  • When faced with STRESS have you noted these symptoms?

    The following great insight has been adopted from Malcolm Gladwell’s book Blink

    Extreme visual clarity, tunnel vision, diminished sound, and the sense that time is slowing down. this is how the human body reacts to extreme stress.”

  • Is SELLING always a ZERO SUM game?

    The following self help and motivational insight has been adopted from Daniel Pink’s book Drive

    To sell well is to convince someone else to part with resources—not to deprive that person, but to leave him better off in the end.”

  • After knowing this would you not DEVELOP a GROWTH MINDSET?

    The following self help and motivational insight has been adopted from Daniel Pink’s book Drive

    People can have two different mindsets. Those with a “fixed mindset” believe that their talents and abilities are carved in stone. Those with a “growth mindset” believe that their talents and abilities can be developed. Fixed mindsets see every encounter as a test of their worthiness. Growth mindsets see the same encounters as opportunities to improve.”

  • Is INNOVATION CHEAP or EXPENSIVE in the LONG run?

    The following self help and motivational insight has been adopted from Daniel Pink’s book Drive

    The ultimate freedom for creative groups is the freedom to experiment with new ideas. Some skeptics insist that innovation is expensive. In the long run, innovation is cheap. Mediocrity is expensive—and autonomy can be the antidote.” “TOM KELLEY General Manager, IDEO”

  • Why is GREATNESS unthinkable without a VISION?

    The following self help and motivational insight has been adopted from Daniel Pink’s book Drive

    Greatness and nearsightedness are incompatible. Meaningful achievement depends on lifting one’s sights and pushing toward the horizon.”

  • Which is that SINGLE most important HUMAN TRAIT?

    The following self help and motivational insight has been adopted from Seth Godin’s book Linchpin

    Optimism is the most important human trait, because it allows us to evolve our ideas, to improve our situation, and to hope for a better tomorrow.”

  • After knowing this won’t you COMPETE with YOURSELF?

    The following self help and motivational insight has been adopted from Seth Godin’s book Linchpin

    The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.”

  • How prepared are you to deal with DISCOMFORT?

    The following self help and motivational insight has been adopted from Seth Godin’s book Linchpin

    Discomfort brings engagement and change. Discomfort means you’re doing something that others were unlikely to do, because they’re hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.”