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Category: Marketing

  • This is what DISCIPLINE means to a high performing 10X leader

    Adopted from the following great insight shared by Jim Collins from the book Great by Choice

    Discipline, in essence, is consistency of action—consistency with values, consistency with long-term goals, consistency with performance standards, consistency of method, consistency over time. Discipline is not the same as regimentation. Discipline is not the same as measurement. Discipline is not the same as hierarchical obedience or adherence to bureaucratic rules. True discipline requires the independence of mind to reject pressures to conform in ways incompatible with values, performance standards, and long-term aspirations. For a 10Xer, the only legitimate form of discipline is self-discipline, having the inner will to do whatever it takes to create a great outcome, no matter how difficult.”

  • High performing 10X leaders judiciously mix CONTROL with NON CONTROL, this way

    Adopted from the following great insight shared by Jim Collins from the book Great by Choice

    10Xers embrace a paradox of control and non-control. On the one hand, 10Xers understand that they face continuous uncertainty and that they cannot control, and cannot accurately predict, significant aspects of the world around them. On the other hand, 10Xers reject the idea that forces outside their control or chance events will determine their results; they accept full responsibility for their own fate. 10Xers then bring this idea to life by a triad of core behaviors: fanatic discipline, empirical creativity, and productive paranoia. Animating these three core behaviors is a central motivating force, Level 5 ambition.”

  • This is why the SMaC recipe is the formula for long term success..

    Adopted from the following great insight shared by Jim Collins from the book Great by Choice

    SMaC recipe is a set of durable operating practices that create a replicable and consistent success formula. The word “SMaC” stands for Specific, Methodical, and Consistent. You can use the term “SMaC” as a descriptor in any number of ways: as an adjective (“Let’s build a SMaC system”), as a noun (“SMaC lowers risk”), and as a verb (“Let’s SMaC this project”). A solid SMaC recipe is the operating code for turning strategic concepts into reality, a set of practices more enduring than mere tactics. Tactics change from situation to situation, whereas SMaC practices can last for decades and apply across a wide range of circumstances.”

  • How do 10X LEADERS embrace DEFINING MOMENTS?

    Adopted from the following great insight shared by Jim Collins from the book Great by Choice . This insight throws light as to how 10X leaders embrace defining moments by getting out of their comfort zone.

    10X Leaders distinguish themselves by an ability to recognize defining moments that call for disrupting their plans, changing the focus of their intensity, and/or rearranging their agenda, because of opportunity or peril, or both.”

  • The recipe to multiply the VALUE of CREATIVITY..

    Adopted from the following great insight shared by Jim Collins from the book Great by Choice

    “When you marry operating excellence with innovation, you multiply the value of your creativity.”

  • Charismatic leaders beware..

    Adopted from the following great insight shared by Jim Collins from the book Good to Great

    Charisma can be as much a liability as an asset, as the strength of your leadership personality can deter people from bringing you the brutal facts.”

  • GREATNESS can’t be BOUGHT..

    Adopted from the following great insight shared by Jim Collins from the book Good to Great

    While you can buy your way to growth, you absolutely cannot buy your way to greatness.”

  • Learning to stay away from this LEADERSHIP MISTAKE..

    Adopted from the following great insight shared by Jim Collins from the book Good to Great

    The moment a leader allows himself to become the primary reality people worry about, rather than reality being the primary reality, you have a recipe for mediocrity, or worse. This is one of the key reasons why less charismatic leaders often produce better long-term results than their more charismatic counterparts. Indeed,”

  • As per STOCKDALE, this is what separates the BEST from the REST..

    Adopted from the following great insight shared by Jim Collins from the book Good to Great

    What separates people, Stockdale taught me, is not the presence or absence of difficulty, but how they deal with the inevitable difficulties of life.”

  • High impact leaders have never wanted to be “LARGER than LIFE” heroes..

    Adopted from the following great insight shared by Jim Collins from the book Good to Great

    The good-to-great leaders never wanted to become larger-than-life heroes. They never aspired to be put on a pedestal or become unreachable icons. They were seemingly ordinary people quietly producing extraordinary results.”