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Category: Marketing

  • This is why BLOGGING regularly is a USEFUL habit

    Adopted from the following great quote of Seth Godin..

    “Habits like blogging often and regularly, writing down the way you think, being clear about what you think are effective tactics, ignoring the burbling crowd and not eating bacon. All of these are useful habits.”

  • Great Leaders connect tribes to change the world

    Adopted from the following great quote of Seth Godin..

    “And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect.”

  • Great Leaders understand this quirky human psychology to build followers

    Adopted from the following great quote of Seth Godin..

    “Do you know what people want more than anything? They want to be missed. They want to be missed the day they don’t show up. They want to be missed when they’re gone.”

  • An Email writing masterclass

    Adopted from the following insight shared by David Rock from his book Your Brain at Work is a masterclass on email writing skills.

    1. Emails should contain as few words as possible.

    2. Make it easy to see your central point at a glance, in one screen.

    3. Never send an email that could emotionally affect another person unless it’s pure positive feedback.

    4. Emotional issues must be discussed by phone; email should be used only to book a time for a call.

    5. If you accidentally break rule number four, phone the person immediately, apologize, and discuss the issue by phone.

  • This is what Entrepreneurs and Artists have in common

    Adopted from the following great saying of Daniel Pink..

    “What entrepreneurs and artists have in common is that they give the world something it didn’t know it was missing.”

  • This is what modern day entrepreneurship is all about

    Adopted from the following great saying of Daniel Pink..

    “Entrepreneurs are moving from a world of problem-solving to a world of problem-finding. The very best ones are able to uncover problems people didn’t realize that they had.”

  • These are the building blocks of Motivation 3.0

    Motivation 3.0 is a term coined by Daniel Pink in his book Drive to highlight the new human operating system prevalent in modern day businesses based on creativity , innovation..This hinges around intrinsic motivation and the following three notable components..

    Autonomy: the urge to direct our own lives.

    Mastery: the desire to get better and better at something that matters.

    Purpose: the yearning to do what we do in the service of something larger than ourselves.

    These are the building blocks of an entirely new operating system for our businesses.

  • Extroversion and effective Selling , this explodes the myth

    Adopted from the following great saying of Daniel Pink explodes the myth around extroverts being good sales people..

    “We have this idea that extroverts are better salespeople. As a result, extroverts are more likely to enter sales; extroverts are more likely to get promoted in sales jobs. But if you look at the correlation between extroversion and actual sales performance – that is, how many times the cash register actually rings – the correlation’s almost zero.”

  • This is when you are a LEADER!!

    Adopted from the following great quote of Simon Sinek on leadership..

    “If your actions inspire others to dream more, learn more, do more and become more, you are a leader.”

  • This is how great leaders inspire followers to give their blood , sweat and tear

    Adopted from the following great quote of Simon Sinek on leadership..

    “If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood and sweat and tears.”