The brands I associate with are the ones with a STRONG SENSE of WHY. Examples include Apple, Southwest, Harley Davidson, ZARA to name a few.
These are the four characteristics that are common across all these brands:
Explore in greater depth the reason why Apple is truly an iconic brand.
If there is a word I would like to ban from general usage, it would be STRESS. Let us envisage a stress free world wherein each one of us feel fulfilled at work and enjoy our family lives.
Research has time and again proven the harmful effects of STRESS. Most of us are in professions wherein our work lives stress us out and make us feel anxious.
When in search of a solution I go no farther than this wonderful insight of Simon Sinek.
These are some very insightful blogs around the same topic.
One of the best gifts I have ever received is the GIFT of WHY. Simon Sinek’s books Start with Why and Find your Why have been like a godsend to me.
Drafting a WHY statement is the MOST IMPORTANT step that leads to our WHY or the purpose of our lives.
Most of us live our lives hoping for some miracle to happen but if you want to lead your life driven by purpose, you have to know your WHY.
The following blog posts make us realize the relevance of WHY in our lives.
The following insight adopted from Simon Sinek’s great leadership insights, mentions the pressing need to unravel our own WHY..
Come let us pile on motivation.
The following self help and motivational insight has been adopted from Simon Sinek’s book Start With Why
For values or guiding principles to be truly effective they have to be verbs. It’s not “integrity,” it’s “always do the right thing.” It’s not “innovation,” it’s “look at the problem from a different angle.” Articulating our values as verbs gives us a clear idea – we have a clear idea of how to act in any situation.
“Charisma has nothing to do with energy; it comes from a clarity of WHY. It comes from absolute conviction in an ideal bigger than oneself. Energy, in contrast, comes from a good night’s sleep or lots of caffeine. Energy can excite. But only charisma can inspire. Charisma commands loyalty. Energy does not.”
Adopted from Simon Sinek’s book Start With Why
“Average companies give their people something to work on. In contrast, the most innovative organizations give their people something to work toward.”
Adopted from Simon Sinek’s book Start With Why
“Happy employees ensure happy customers. And happy customers ensure happy shareholders—in that order.”
Adopted from Simon Sinek’s book Start With Why
The following great leadership insight has been adopted from Simon Sinek’s book Start With Why
“When we tell people to do their jobs, we get workers. When we trust people to get the job done, we get leaders.”
The following self help and motivational insight has been adopted from Simon Sinek’s book Start With Why
“Innovation is not born from the dream, innovation is born from the struggle.”
