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Tag: Switch by Chip and Dan Heath

  • Overcoming “resistance” towards change

    The human rational brain has an inherent tendency to look out for problems

    When faced with change the problems associated with the change take centre stage.

    The best way to thus calm down the rational brain is to provide a crystal clear direction that the rational brain can follow to avoid ambiguity.

    Adopted from Chip and Dan Heath’s book titled “Switch”

  • What’s working right now?

    Whenever we are faced with a crisis , problem or epidemic the rational brain of human beings has too many questions to answer.

    When faced with a multitude of options , the rational brain undergoes “analysis paralysis”

    In such a situation very seldom people think “Whats working right now?”If we do and focus on the bright spots several new vistas open up.

    Adopted from the book titled “Switch” by Chip and Dan Heath

  • Human brain’s resistance to change

    The inherent tendency of the human brain is to resist change

    The rational brain or neo cortex has the ability to perform complex analysis but when faced with change , fear or negativity is the most natural by product

    The elephant brain or limbic brain understands only signals and when directed by rational brain in a negative manner leads to development of stress and strain

    The ideal way to adopt change is to influence both the rational and limbic brain

    The rational brain needs to made aware of the bright spots and needs to be provided a crystal clear sense of direction to dissipate fear

    On the other hand the limbic brain needs to be constantly motivated with positive vibes to focus on the positives

    Adopted from the book titled “Switch” by Chip and Dan Heath

  • Human brain’s resistance to change

    The inherent tendency of the human brain is to resist change

    The rational brain or neo cortex has the ability to perform complex analysis but when faced with change , fear or negativity is the most natural by product

    The elephant brain or limbic brain understands only signals and when directed by rational brain in a negative manner leads to development of stress and strain

    The ideal way to adopt change is to influence both the rational and limbic brain

    The rational brain needs to made aware of the bright spots and needs to be provided a crystal clear sense of direction to dissipate fear

    On the other hand the limbic brain needs to be constantly motivated with positive vibes to focus on the positives

    Adopted from the book titled “Switch” by Chip and Dan Heath

  • Why Large Problems need small solutions?

    Adopted from the book titled “Switch” by Chip and Dan Heath

    The rational brain of human beings rederred as the “Rider” is capable of complex analysis and problem solving

    Though this is a wonderful gift , can act in negative ways at times

    The inherent tendency of the rational brain is to assume that large problems need large complex solutions which is not the case.

    Imagine the case of puerperal fever that broke as an epidemic during the 18th and early 19th century.The solution was very simple , cleanliness

    This is indeed a lesson in itself

  • Driving away negativity from our rational mind

    Adopted from the book titled “Switch” by Chip and Dan Heath

    It is the inherent tendency of our very own rational brain to search for the problems instead of the solution when faced with a situation

    Also this part of the brain which makesvus unique and separate from other animals gets confused when made to decide amongst a bunch of options

    The two techiques that solve these problems are:

    1) Find the bright spots to help the brain focus on the solutions and positives

    2) Provide it a crystal clear direction to remove ambiguity

  • Pros & Cons of the human rational brain

    Adopted from the book totled “Switch” by Chip and Dan Heath

    The human rational brain has the capacity to analyze and solve problem.This is unique and makes us separate from other animals

    Pros-

    1) Visionary

    2) willing to make short term sacrifices for long term gains

    3) Is able to follow a map , perfectly

    Cons-

    1) Has limited reserves of self control beyond which it gets exhausted

    2)In the face of multiple options & ambiguity undergoes “analysis paralysis” and cannot make up mind

    3) Relentless focus on problems than solutions

  • Pros & Cons of the human rational brain

    Adopted from the book totled “Switch” by Chip and Dan Heath

    The human rational brain has the capacity to analyze and solve problem.This is unique and makes us separate from other animals

    Pros-

    1) Visionary

    2) willing to make short term sacrifices for long term gains

    3) Is able to follow a map , perfectly

    Cons-

    1) Has limited reserves of self control beyond which it gets exhausted

    2)In the face of multiple options & ambiguity undergoes “analysis paralysis” and cannot make up mind

    3) Relentless focus on problems than solutions

  • Pros & Cons of the human rational brain

    Adopted from the book totled “Switch” by Chip and Dan Heath

    The human rational brain has the capacity to analyze and solve problem.This is unique and makes us separate from other animals

    Pros-

    1) Visionary

    2) willing to make short term sacrifices for long term gains

    3) Is able to follow a map , perfectly

    Cons-

    1) Has limited reserves of self control beyond which it gets exhausted

    2)In the face of multiple options & ambiguity undergoes “analysis paralysis” and cannot make up mind

    3) Relentless focus on problems than solutions

  • What is meant by “decision paralysis”?

    Adopted from the book titled “Switch” by Chip and Dan Heath.

    Our rational brain referred to as the “rider” of the “elephant” or emotional brain gives us the unique capability to analyze a situation and take decisions.

    In the absence of a clear direction , give a multiple range of options this unique rational brain lacks ditection and gets confused.This phenomenon is referred to as “decision paralysis”

    A crystal clear direction helps prevent this phenomenon