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Category: Marketing

  • This quote is a masterclass on the “Secret of being wrong”

    Adopted from the following quote of Seth Godin..

    “The secret to being wrong isn’t to avoid being wrong! The secret is being willing to be wrong. The secret is realizing that wrong isn’t fatal.”

  • These three groups are at an ADVANTAGE in the NEW ECONOMY

    Adopted from the following quote of Cal Newport , author of Deep Work..

    “In this new economy, three groups will have a particular advantage: those who can work well and creatively with intelligent machines, those who are the best at what they do, and those with access to capital.”

  • This quote is a guideline on doing Deep Work

    Adopted from the following great quote of Cal Newport , the author of the book Deep Work..

    “Three to four hours a day, five days a week, of uninterrupted and carefully directed concentration, it turns out, can produce a lot of valuable output.”

  • What is meant by Technopoly?

    Adopted from the following Wikipedia link & Neil Postman’s book Technopoly:

    https://en.wikipedia.org/wiki/Technopoly

    Technopoly: The Surrender of Culture to Technology is a book by Neil Postman published in 1992 that describes the development and characteristics of a “technopoly”. He defines a technopoly as a society in which technology is deified, meaning “the culture seeks its authorisation in technology, finds its satisfactions in technology, and takes its orders from technology”. It is characterised by a surplus of information generated by technology, which technological tools are in turn employed to cope with, in order to provide direction and purpose for society and individuals.

  • Best quote that mentions the importance of Deep Work

    Adopted from the following great quote of Cal Newport , author of the book Deep Work..

    “No one ever changed the world, created a new industry, or amassed a fortune due to their fast email response time.”

  • This is how networking tools can inhibit Deep Work

    Adopted from the following great quote of Cal Newport , the author of the book Deep Work..

    “Network tools are distracting us from work that requires unbroken concentration, while simultaneously degrading our capacity to remain focused.”

  • Making the transition from Passion to Craftsman Mindset

    Cal Newport in this beautiful quote mentions the fact that we need to move from one mindset to another to be able to LOVE WHAT WE DO..

    “If you want to love what you do, abandon the passion mindset (“what can the world offer me?”) and instead adopt the craftsman mindset (“what can I offer the world?”)”

  • This is when Human Beings are at their BEST

    Adopted from the following great quote of Cal Newport , author of book Deep Work..

    “Human beings, it seems, are at their best when immersed deeply in something challenging.”

  • This quote is a great advise to do “Deep Work”

    Adopted from the following great quote of Cal Newport(Author of Deep Work)urges us to do deep work , free from all distractions..

    “Efforts to deepen your focus will struggle if you don’t simultaneously wean your mind from a dependence on distraction.

  • Tapping into an unexplored niche is the need of the modern day marketer

    Adopted from the following great marketing quote of Seth Godin..

    “People clump together into common worldviews, and your job is to find a previously undiscovered clump and frame a story for those people.”