Doing a “20 Mile March” consistently over time

The “20 Mile March” is a steady performance marker adopted by high performing organizations that help them survive the test of time

This steady march requires hitting specified performance markers consistently over a period of time.

This kind of a strategy needs exercise of self restraint during good times to not be greedy and abide by the set targets

Adopted from Jim Collins’s book titled “Great By Choice” , this is one of the unique defining characteristics that separates 10X companies from competitors