To understand the ultimate goal of a habit forming product like FB, Instagram etc. read this blog post.
Tag: hooked by nir eyal
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Importance of TRIGGERS in HOOKED MODEL
The importance of triggers in Nir Eyal’s HOOKED MODEL for customer engagement, has been illustrated in this particular blog post.
For similar insights from this book, visit the link below:
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How Successful Companies change Consumer Behavior?
This blog post enlightens us on the way successful companies change consumer behavior.
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Cognitive Dissonance and Love for Spicy Food
How is cognitive dissonance and love for spicy food related? Read this blogpost to explore more on this quirk of the brain.
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Biggest REASON Innovative Products FAIL.
The biggest reason that most innovative products fail has been highlighted in this particular blog post.
This insight has been inspired from Nir Eyal’s book Hooked.
For more such insightful blogs please visit:
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Are you Addicted to Casino Slot Machines? Reason.
Are you addicted to casino slot machines? Read this blogpost to know the exact reason.
Slot machines in casinos bring in Variable Rewards which stimulates the brain’s pleasure center (Nucleus Accumbens), responsible for cravings.
Read some more insightful posts from the same book here –
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Six Elements of Simplicity in a Game Changing Product
Game Changing product – Six Elements
As per Fogg’s behavioral model for increasing consumer engagement, there are six elements of simplicity in a game changing product.
These Six Elements of Simplicity are the prime reasons to drive consumer engagement via habit patterns.
Read this wonderful insight inspired from Nir Eyal’s book Hooked.
More about Hooked
The book Hooked is a must read if you are looking to design a revolutionary product. To read one another such wonderful insight from this book please read this link:
https://viewpointsunplugged.com/what-is-habit-zone-to-gauge-habit-forming-potential/
For more such helpful insights, I would encourage you to read a copy of this wonderful book, Hooked by Nir Eyal.
https://www.amazon.in/Hooked-How-Build-Habit-Forming-Products-ebook/dp/B00NW01MKM
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Role of Triggers in Hooked Model
The Hooked Model of Nir Eyal that explains consumer engagement, is dependent on the right triggers. The role of triggers in the hooked model has been explained below.
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FOUR TRIGGERS to HOOK CONSUMERS
What are the top four triggers to hook consumers?
These are the four top triggers to hook consumers to a product and drive them to action.
As mentioned by Nir Eyal in his book Hooked, these triggers play a very important role in driving customer behavior and hence customer engagement.
Hence it is very important to be very mindful of each of these triggers
For another such wonderful insight from this fabulous book Hooked, please read below:
https://viewpointsunplugged.com/what-is-fogg-behavior-model-for-customer-engagement/
To know more about Nir Eyal and his book Hooked, please read below:
https://en.wikipedia.org/wiki/Nir_Eyal
If you have not read the book Hooked yet, I would highly encourage you to grab a copy of this book soon.
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THREE REASONS drive EMAIL CRAVING
Top three Reasons that drive our email craving
To know the top three reasons that drive our email craving and hence obsession, read this blog post.
The expectation of rewards due to these three drivers play a key role in creating this craving.
As mentioned by Nir Eyal in this insight, the anticipation of these three rewards play a primary role in our obsession towards checking of emails.
To know another such interesting insights mentioned by Nir Eyal in his book, please read below:
https://viewpointsunplugged.com/what-is-fogg-behavior-model-for-customer-engagement/
The book Hooked is indeed a masterclass in case you are looking to design habit forming products and hence is a must read. So what are you waiting for? Grab your copy today:
https://www.amazon.in/Hooked-How-Build-Habit-Forming-Products-ebook/dp/B00NW01MKM