Adopt SMAC recipe for success
There have been different gurus and books who have advised on various methods to attain success. There is none better than Jim Collins’s SMAC recipe for success which is not only practical but finds relevance in the modern era as well.
A SMaC (Specific, Methodical and Consistent) recipe is a set of “durable operating practices that create a replicable and consistent success formula”. It is clear and concrete without fluff, precise in guiding an enterprise on what to do (and what not to do) while reflecting the outcomes of empirical validation and insight.

In his book Great by Choice the author Jim Collins shows how iconic companies like South West Airlines have applied these principles for long lasting success.
Listed below are some of Howard Putnam’s points followed at Southwest Airlines adhering to SMaC principle for lasting success:
– Remain a short-haul carrier, under two-hour segments;
– Utilize the 737 as our primary aircraft for ten to twelve years;
– Stay out of food services
Thus adopting this recipe in our lives can guarantee long term success.










