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Category: Entrepreneurial

  • Fanatic Discipline for high performance

    Fanatic Discipline for high performance

    Why is Fanatic Discipline needed for High Performance?

    In his book Great by Choice Jim Collins illuminates us on the need for leaders to exhibit fanatic discipline for high performance of their teams.

    Such Discipline helps in displaying extreme consistency of action in terms of values , goals , performance standards & methods.

    With a sense of “Fanatic Discipline” , high performers are utterly relentless , unbending in their focus on their quests.

    The following snapshot mentions the 5 elements which are the key ingredients of Fanatic Discipline.

    Fanatic Discipline for High Performance

    For another such wonderful insight from the same book, please read below:

    https://viewpointsunplugged.com/10x-organizations-and-their-fanatic-discipline/

    To know more about the author Jim Collins and his work please read the link:

    https://en.wikipedia.org/wiki/James_C._Collins

  • The “Permission Marketing” journey

    Adopted from Seth Godin’s book titled “Permission Marketing”

    The responsibility of a Permission marketer is to convert strangers to friends and friends to customers and then loyal customers.

    At each step through this journey trust increases and so does the responsibility of the marketer.

    As trust increases naturally profit increases.

  • “Interruption” vs “Permission” marketing

    In the famous book ,Permission Marketing by Seth Godin ,the difference between the easiest & most common form of marketing i.e. Interruption Marketing and the most desired form of marketing i.e. Permission Marketing stands out.

    An interruption marketer is like a hunter who wants to use the power of reach to put across the message to as many customers as possible.

    Whereas a Permission marketer cares about frequency and like a farmer crafts his message to nurture the relationship with only those customers who provide the permission to communicate.

    Wonderful comparison that brings out this difference in the most apt manner.

  • Three goals of pursuing a business

    Adopted from Simon Sinek’s book titled “Great by Choice”

    The three goals for any business , in that order , should be:

    1. Pursue a just cause – To advance a vision bigger than self
    2. Protect people and make them feel safe – Should give rise to “Trusting” and hence “high performing” teams
    3. Generate profit – Money is a fuel for business hence this is going to provide the necessary resources for the future.

    The difference between companies with a “finite” and “infinite” mindset depends on which factor the organization gives emphasis to.

    In an ideal world , with an infinite mindset , 1 and 2 should influence the “Will” of people who in turn would be motivated enough to generate the resource(3)

  • “Just Cause” as an “iceberg” metaphor

    Adopted from Simon Sinek’s book titled “The Infinite Game”

    Just cause as defined by Simon in this book is a futuristic vision bigger than ourselves which can lead to true fulfillment in our lives and make our lives more meaningful.

    No matter how much we have achieved we feel we have further to go in the idealized journey of a JUST CAUSE.

    Like an iceberg in a JUST CAUSE all we see is the tip of the iceberg nothing more.The clearer the words , more motivated early adopters are to explore more of the iceberg.

  • Knowing our WHY can help us define our JUST CAUSE

    Adopted from Simon Sinek’s book titled “The Infinite Game”

    WHY as coined by Simon in his book “Start With Why” is something that defines us in terms of our values and beliefs.A WHY is formed by connecting the dots from the past.

    A JUST CAUSE on the other hand is a vision for the future that is bigger than ourselves.

    Think of WHY as a the foundation of our house and JUST CAUSE as the futuristic model of the house.

    Thus knowing our WHY can help us better in defining a JUST CAUSE.

  • The role of “empirical validation” in the success of iPod

    Adopted from Jim Collins’s book titled “Great By Choice”

    The iPod story illustrated a point that though a big successful venture can look like a single step creative breakthrough but in reality it is a multi step iterative process based on empirical validation than visionary genius.

    Apple’s revival via the iPod bears testimony to the combination of “fanatic disciple” & “empirical creativity”.

  • What caused GE’s downfall ?

    GE’s fall in market capitalization over time is not something that should surprise us.

    Jack Welch the CEO of GE loved playing the “finite game” with most emphasis given to short term performance and financial numbers.

    Gradually this finite mindset , with the metrics focused on performance , pitted the individual employees against one another.The work culture started deteriorating and in turn employees lost faith in the work culture.

    This was inevitable keeping in mind that the game of business is an “infinite one” with employees as the drivers of growth and success.

    Had it not been for the $139 bail out given to GE by the US Government in 2008 , the once iconic company would have been history by now.

    Simon Sinek in his book titled “The Infinite Game” outlines the finite mindset of Jack Welch and how it eroded the work culture of GE and hence led to the downfall of the once iconic organization , in the long run.

    Please find below the links that highlight the shortsightedness of Jack Welch as a leader that has landed GE in a quagmire.

    Source – theweek.com

    https://theweek.com/articles/761357/fall-ge

    Source – foxnews.com

    https://www.foxnews.com/opinion/general-electric-the-worst-bailout-in-the-world

  • FIVE STEPS to CREATE STORIES

    If you are looking for your next story, watch out for these five steps to create  compelling stories.

    1) Travel more be it personal or business

    2) Keep changing your mode of transport to work – use carpool , bus etc. to get connected with more people

    3) Say yes to more and more event invitations even though they may seem weird

    4) Dont run away if you bump into someone weird

    5) Convince your spouse to do something adventurous e.g. new method of exercising to stay fit.

    Margot Leitman has provided these fascinating tips in the book titled ” Long Story Short”

  • Amazing quote on persuasion – Simon Sinek