How Facebook leverages Social validation feedback loop?
Do you know Facebook leverages the social validation feedback loop to get us hooked to it?
In this blog post let us focus on how Facebook exploits this quirk of human psychology.
From Fogg’s behavior Model we know that Motivation (M), Ability (A) and the right Trigger (T) will influence human behavior.
But sending our continuous triggers FB gets our attention to use the platform all the more.
Read the insight below inspired from Nir Eyal’s book Indistractable to know more.
For another similar insight from the same book please visit this link:
https://viewpointsunplugged.com/commit-yourself-to-ulysses-pacts/
To know more about the author Nir Eyal, please visit this link:
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