Let us look at Newton’s first law:
“An object in motion will stay in motion and an object at rest will stay at rest unless acted by an outside force.”
Newtonian physics runs into problem when mass no longer remains constant i.e. at the subatomic level.Down there things get freaky.
Similar let us look at the Motivational mechanism existing in the era of Industrial Revolution.
“Rewarding an activity will get you more of it.
Punishing an activity will get you less of it.”
This motivational technique holds good for mundane , routine bound work but fails for “right brain” oriented created and innovation based work.
Thus like we need to tweak Newton’s laws to cover all scenarios similarly to covering motivational aspects of the modern day we need to move from Motivation 2.0 to 3.0
Adopted from Daniel Pink’s book Drive