Decoding the rise and fall of blackberry

The rise and fall of blackberry can be attributed to its inability to rethink the future.

Mike Lazaridis revolutionized the iconic Blackberry phone. But unfortunately his inability to adapt to changing needs of the market led to its downfall.

In his book Think Again, Adam Grant explores the lack of rethinking that led to this downfall.

The failure of Blackberry is a constant reminder to constantly adapt and rethink with changing times

Read the below insight inspired from the same book to understand how thinking led to the rise whereas inability to rethink led to its fall.

For a similar insightful post inspired from the same book, please visit this link:

https://viewpointsunplugged.com/applying-scientific-thinking-in-daily-life/

To know more about the author Adam Grant and his work, please visit this link:

https://adamgrant.net/