Simon Sinek introduced the concept of WHY which is the reason why an individual or organizaton exists

When an individual is aware of his WHY and his WHY rolls up to the WHY of the department he works in an organization it would be the best fit place for an individual

Obviously the WHY of the department should roll up to the organization’s WHY

The following snapshot compares this scenario with a bird’s nest housed in a tree to highlight the concept in a very lucid manner.Adopted from Simon Sinek’s book Find Your Why